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Course

Digital Marketing

Social Media Marketing, SEO, SEM, PPC & Email Marketing Course in Karachi — build campaigns that get found, get clicks, and get customers.

  • Recognized Certification
  • 100% Practical Training
  • Saddar & DHA Campuses
  • Hands-on Live Campaigns

Curriculum

Course Curriculum

A practical walk through every channel a working digital marketer uses — from platform fundamentals to paid advertising and email.

Introduction to Digital Marketing

  • Digital Skills
  • Tools of Digital Marketing

Social Media Marketing

  • Facebook
  • Twitter
  • Instagram
  • YouTube
  • LinkedIn
  • Pinterest
  • Reddit
  • Snapchat
  • Payment Method (For Paid Advertisement)

SEO (Search Engine Optimization)

  • On Page Optimization
  • Off Page Optimization
  • Keyword Analysis
  • Understanding PPC (Pay Per Click) & CPC (Cost Per Click)
  • SEM (Search Engine Marketing)

Email Marketing

  • Benefits of Email Marketing
  • Designing and Sending Email Newsletter

Why This Course

Benefits of the Digital Marketing Course

All major channels in one course — social media, SEO, SEM, PPC and email marketing taught together instead of as separate paid workshops.

100% practical training — hands-on work setting up pages, running paid ads, and building real keyword and email campaigns, not just theory.

Covers every major platform — Facebook, Instagram, YouTube, LinkedIn, Twitter, Pinterest, Reddit and Snapchat.

Search & paid advertising fundamentals — On-Page and Off-Page SEO, keyword analysis, PPC/CPC and SEM covered in depth.

Job-ready marketing skills — qualifies you for social media executive, SEO assistant, and digital marketing coordinator roles.

Two convenient campuses — study at Infra Saddar or Infra DHA, whichever is closer to you.

Admissions Open for Digital Marketing

Reserve your seat at our Saddar or DHA campus — apply online or call our admissions team.

Who Should Enroll

  • Students and fresh graduates who want a practical, job-ready marketing skillset
  • Business owners who want to run their own social media and ad campaigns
  • Job seekers targeting social media, SEO, or marketing coordinator roles
  • Freelancers who want to offer digital marketing services to clients

Career Opportunities After Digital Marketing

  • Social Media Executive
  • SEO Assistant
  • Digital Marketing Coordinator
  • PPC / Ads Assistant
  • Email Marketing Executive
  • Freelance Digital Marketer

Questions

Frequently Asked Questions

What is the Digital Marketing course?

A practical marketing certificate from INFRA Professional Training Centre covering digital marketing fundamentals, social media marketing across all major platforms, SEO, SEM/PPC, and email marketing — all in one course.

What will I learn in the Digital Marketing course?

Four areas: digital marketing fundamentals and tools, social media marketing on Facebook, Twitter, Instagram, YouTube, LinkedIn, Pinterest, Reddit and Snapchat (including paid advertisement setup), SEO covering On-Page and Off-Page optimization, keyword analysis, PPC/CPC and SEM, and email marketing including newsletter design.

Do I need prior marketing or IT experience?

No. The course is designed for beginners as well as business owners and job seekers who want practical, hands-on marketing skills — no prior experience is required.

Is the Digital Marketing course recognized/certified?

Yes. INFRA Professional Training Centre is affiliated with the Sindh Board of Technical Education, Skill Development Council, and Trade Testing Board.

How long is the course and what does it cost?

Batch timing, duration, and current fee are confirmed at enrollment — call 0300-0228001 or visit our Saddar or DHA campus for the latest schedule.

Where can I take the Digital Marketing course in Karachi?

Digital Marketing is offered at both INFRA campuses: Infra Saddar Campus and Infra DHA Campus (77-C, DHA Phase II Ext, Main Korangi Road, Karachi).